Betway terminates the Zambian Premier League Sponsorship
‎Lusaka, Zambia — The Zambian Premier League (ZPL) wishes to announce the ending of its partnership with Betway Zambia, which began in 2023.
Betway has played an important role in supporting the growth of Zambian football, contributing to coaching programmes, club development, and fan engagement initiatives.
However, Betway has communicated its decision to end its sponsorship of the ZPL, citing the heavy financial impact of the recently introduced government excise duty on all betting companies which has made continued investment unsustainable.
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The ZPL acknowledges Betway’s contribution and professionalism throughout the partnership and remains committed to securing new strategic partners to sustain the continued development of Zambian football.