Women in Gaming – Webinar: Why More women should join the iGaming Industry in Africa
In our upcoming webinar on “Women in Gaming – Why More women should join the iGaming Industry in Africa”, we will explore why more women should be involved in the African igaming industry, the benefits of diversity, and steps that can be taken to encourage and support women in pursuing careers within this dynamic sector.
The African igaming industry is booming, with a projected revenue of $1.8 billion by 2021. Despite this significant growth, there is a noticeable gender gap in the industry, particularly in leadership roles and technical positions.
This lack of diversity not only prevents women from benefiting from the lucrative opportunities within igaming, but also limits the industry’s innovation and potential for growth. Therefore there is a need for more women in the igaming industry Africa.
This webinar is proudly sponsored by Bizin Africa iGaming Consult, an iGaming consulting agency that supports businesses to set up gaming operations in Africa.
To learn more about sponsorship and speaking opportunities or to inquire about attending the online event, please contact our editor at [email protected]
Track more events scheduled on the African iGaming industry on our events Calendar here
Speakers
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Borah OmaryCountry Marketing Manager, Betpawa
Marketing and media professional with over ten years of experience developing marketing strategies and initiatives, as well as leading the execution of marketing and media plans. I am interested in all aspects of managing media production activities, digital and traditional marketing, data analytics, communication, and public relations.
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Klaire Muriithi - The Brand TitanHead of Brand at Little Africa
A senior marketing professional with over 13 years of experience specializing in brand strategy, 360-degree connection planning, & commercial execution She is passionate about digital transformation & marketing, with a unique skill set in brand building and planning, digital marketing strategy & execution across paid digital media, content creation, SEO and e-commerce.
I have a proven track record of defining and executing high-impact brand and marketing strategies to expand reach, usage and recruit new customers. She has worked at BetKing Kenya as the Head of Trade & Marketing & held various roles at Safaricom, Coca-Cola, & BAT, among others.
I am currently the Head of Brand at Little Africa, Kenya’s first super app for ride hailing, shopping, payments, & entertainment.