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Celebrating 2024’s Top 50 Most Influential Women in Gaming, Africa: Chanelle Beukes

Chanelle Beukes is an accomplished finance leader, currently serving as the Chief Financial Officer (CFO) at Hollywoodbets, where she has played a pivotal role in steering financial strategy and compliance since March 2016.

Known for her exceptional leadership and innovative approach, Chanelle is deeply passionate about finance and compliance, making it her mission to mentor and empower her team in a fast-paced and dynamic industry. 

Chanelle has developed a keen interest in corporate taxation, mergers and acquisitions, and group restructuring, and she embraces change with an open mind and a desire for new experiences. Her strategic outlook encompasses long-term business and financial planning, overseeing black economic empowerment (BEE) compliance, and steering growth strategies within Hollywoodbets, including management of the Hollywood Foundation team. 

Read Also: Celebrating 2024’s Top 50 Most Influential Women in Gaming, Africa: Purity Wahiu

Before her tenure at Hollywoodbets, Chanelle accumulated an impressive 14 years of experience at EY (Ernst & Young), where she progressed through various roles in the Business Tax Advisory team. Beginning her career as an Article Trainee, she honed her expertise in corporate tax advisory services, ultimately rising to the position of Tax Manager and Executive Director. 

Chanelle’s academic credentials include a Bachelor’s degree in Accounting Science (BCompt) and an Honours in Accounting from the University of KwaZulu-Natal. Additionally, she holds a Master’s degree in Accounting and Finance from the same institution. She is also a Chartered Accountant (CA(SA)), certified by SAICA (South African Institute of Chartered Accountants).

 As a finance leader with a passion for mentorship and compliance, Chanelle Beukes continues to make significant contributions to the financial landscape within the gaming industry  in South Africa, leveraging her extensive experience and commitment to excellence at Hollywoodbets.


2024 Most Influential Women in Gaming, Africa as Brought to you by iGaming AFRIKA in partnership with Women in Gaming, The African Chapter

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