SiGMA Africa 2024
Following a successful inaugural SiGMA Africa in Nairobi, Kenya in January 2023, the second edition of SiGMA Africa 2024 Conference is heading to Cape Town, South Africa.
The Sun Exhibits Integrated Resort, conveniently situated near Cape Town’s lively city center, will host the three-day summit from March 11th to 13th, 2024.
The vibrant African market is set to grow from strength to strength with an increasingly connected and mobile marketplace.
The SiGMA Group wants to help galvanize this exciting era of prosperity by acting as a hub of networking for the brightest minds in gaming through the SiGMA Africa 2024 conference.
With many African countries leading the pack when it comes to mobile gaming, sports betting, the blockchain and other cutting edge aspects of the Industrial Revolution 4.0, the SiGMA Conference brings together the leading figures in the iGaming world and beyond for 3 days of networking, panels, workshops as well as awards for true pioneers of iGaming in the continent.
SCHEDULE
Day 0 – March 11th, 2024 Monday
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00:00 – 18:00 | |
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Boulders Beach is known for being home to a colony of African penguins, and this whistle-stop half-day tour is the perfect way to reach them. Instead of waiting for local buses, enjoy a reliable transport service with hotel pickup and drop-off included. Along the way, ride along one of the world’s most scenic coastal rides—Chapman’s Peak Drive, and have free time to explore Boulders Beach independently. Strictly by invitation only. |
12:00 – 15:00 |
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Beat the crowds and collect your badge early. Registration desks are open from 02.00 pm till 10.00 pm, while the networking drinks reception kicks off at 6pm. |
14:00 – 22:00 |
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19:00 – 23:00 |
Day 1 – March 12th, 2024 Tuesday
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CONFERENCE – AFRICA 2024 – DAY 1 |
09:00 – 17:00 |
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MASTERING THE GAME: REGULATION & RESPONSIBLE GAMING |
09:00 – 10:45 |
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09:00 – 09:10 |
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Embark on a comprehensive exploration of South Africa’s responsible gambling landscape in ‘Where We Are as a Country.’ Delve into the significant strides made since the legalization of gambling, compare our approach with international counterparts, and uncover the latest developments in responsible gambling measures. |
09:15 – 09:35 |
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09:35 – 09:55 |
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10:00 – 10:20 |
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Speakers:
HON. JAVIER SILVANIA РCura̤ao Minister of Finance at Cura̤ao Gaming Control Board AIDEEN SHORTT РAdvisor at Cura̤ao Gaming Control Board |
10:20 – 10:40 |
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JOURNEY THROUGH AFRICA’S DIVERSE GAMBLING TAPESTRY |
10:45 – 12:05 |
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Speakers:
SOLOMON GODWIN – Head – Africa at Booming Games |
10:45 – 11:05 |
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SOLOMON GODWIN –
Head – Africa at Booming Games |
11:10 – 11:30 |
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Embark on a fascinating journey through Malawi’s vibrant gambling scene, exploring the dynamic growth of sports betting since 2014 and uncovering the secrets behind the country’s booming industry. From gold rushes to big wins, discover the unique landscape of the Malawi gaming world. |
11:30 – 11:40 |
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Dive into Africa’s gaming revolution with expert insights on crafting winning strategies in game development and marketing. Uncover the keys to success in the dynamic iGaming landscape.
Speakers: SERGEY SHEYKHETOV – General Director at Afrikaresearch |
11:45 – 12:05 |
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THE AFFILIATE AND THE WORLD OF DIGITAL MARKETING |
12:05 – 13:20 |
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Dive into the dynamic world of African online retail, where explosive growth is driven by a youthful population, emerging internet penetration, and a mobile-first approach. Explore the factors propelling this booming trend, from increased digital payments to alternative methods like cash-on-delivery and mobile money. Uncover the keys to the continent’s thriving eCommerce landscape. |
12:05 – 12:25 |
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Explore how artificial intelligence is reshaping the marketing landscape, unveiling strategies, and paving the way for innovative approaches in the ever-evolving world of intelligent advertising. |
12:30 – 12:50 |
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Dive into the dynamic world of South Africa’s internet sports scene, where we explore the thriving digital landscape and reveal lucrative opportunities for affiliate marketing. Uncover the untapped potential as we delve into internet usage trends and sports affiliate marketing, demystifying common stereotypes to unveil a market rich in traffic and low in competition.
Speakers:
SASHA BOERMA – Head of Affiliates at Coastline Gaming |
12:55- 13:15 |
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CLASH OF ALLIANCES: THE AFFILIATE-OPERATOR SHOWDOWN |
12:55 – 13:20 |
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Get ready for an electrifying showdown at the upcoming SiGMA conference! Are you an operator or an affiliate? Following the success of our Speed dating event, we’re taking things up a notch and bringing a brand new feature to Africa. Two teams go head-to-head as part of a live quiz show that will bring the finest affiliates and operators from the gaming sector together in a thrilling battle of wits. Two teams will take the stage, representing the very best in the industry, and compete in a high-stakes, high-energy quiz. With challenging questions, rapid-fire rounds, and plenty of surprises, this event promises to be a highlight of the conference. It’s not just about the competition; it’s a chance for affiliates and operators to showcase their expertise, connect with peers, and, of course, have a whole lot of fun. So mark your calendars and be there to witness the clash of gaming titans! |
12:55 – 13:20 |
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CENTURION MMA WEIGH-IN AFRICA |
13:20 – 13:40 |
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No Schedule yet |
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EXHIBITION – DAY 1 |
Known for its buzzing vibe, the expo is open to all ticket holders. |
09:00 – 18:00 |
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NETWORKING DRINKS |
18:00 – 20:00 |
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iGATHERING DINNER |
19:30 – 23:00 |
Day 2 – March 13th, 2024 Wednesday
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EXHIBITION – DAY 2 |
09:00 – 18:00 Â
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CONFERENCE – AFRICA 2024 – DAY 2 |
10:00 – 17:00 |
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SiGMA/AIBC STARTUP PITCH AFRICA |
No Shedule yet |
12:30 – 13:40 |
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PAYMENTS |
13:40 – 14:50 |
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Uncover the ripple effects of Kenya’s new payout taxes on the thriving iGaming industry in East Africa and beyond. Join us as we delve into the potential impacts, regional repercussions, and strategies for navigating the evolving landscape of online gaming in the wake of these regulatory changes. |
13:40 – 14:00 |
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Dive into the potential shift from mobile payments to crypto payments, previewing the future of giant mobile operators and drawing valuable lessons from recent industry developments. Join us on a journey through the complexities of the payments industry, decoding its transformations and charting a course for the future. |
14:05 – 14:25 |
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In the evolving landscape of digital payments, central banks prioritize regulatory measures to uphold trust and foster innovation. Embracing biometrics, QR codes, and contactless payments, African countries adapt to new norms, emphasizing data privacy and stability in the era of mobile-based financial services. |
14:30 – 14:50 |
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CASINO REALMS: LAND-BASED GAMING |
14:50 – 17:00 |
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Embark on a journey through the opulent world of South Africa’s land-based casinos, where gambling meets grandeur. Explore the vibrant entertainment hubs, from the iconic Sun City to the bustling GrandWest Casino and Montecasino. Delve into a realm where gaming seamlessly intertwines with luxury, offering visitors an unforgettable experience enriched with fine dining, lavish accommodations, and captivating live performances. South Africa’s casinos redefine entertainment, promising a slice of the high life in the heart of the nation’s cities. |
14:50 – 15:10 |
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Uncover insights on market development, regulatory requirements, and the latest innovations in online and mobile sports betting, shaping the future of gaming in the region. |
15:15 – 15:35 |
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15:35 – 15:55 |
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16:00 – 16:10 |
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16:15 – 16:35 |
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18:00 – 20:00 |
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19:30 – 23:00 |
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22:00 – 02:00 |
Day 3 – March 14th, 2024 Thursday
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08:00 – 23:00 |
Date
- Mar 11 - 13 2024
- Expired!
Time
- 9:00 am - 5:00 pm
Cost
- $149.00
Location
- Cape Town, South Africa
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Website
https://www.suninternational.com/grandwest/conferencing/sun-exhibits/
