Mr. Abdourahmane Baldé, Director General of the Senegalese National Lottery (LONASE), launched a nationwide agency tour to connect directly with branch staff, assess operational realities, and foster cohesion across the organisation.
As part of the tour, he has visited nine agencies across the Dakar region over three days, including Grand Dakar, Médina, Plateau, Parcelles Assainies, Guédiawaye, Pikine, Tivaouane Peulh, Keur Massar, and Rufisque.
On Tuesday, 10 November 2026, Director General Abdourahmane Baldé began field visits as part of a nationwide tour, demonstrating his commitment to hands-on leadership, open dialogue, and direct engagement with regional teams. The initiative aims to strengthen cohesion across LONASE’s commercial network, which comprises 24 agencies, 10 offices, and more than 1,700 points of sale.
The first leg of the national tour focused on three major agencies in the Dakar region, Grand Dakar, Médina, and Plateau. During these initial visits, Baldé met with agency staff to hear their workplace concerns and gain first-hand insight into their day-to-day operations.
On the second day of the tour, Baldé extended his outreach to key suburban branches, visiting agencies in Parcelles Assainies, Guédiawaye, and Pikine. Discussions focused on understanding daily working conditions, identifying branch-specific challenges, and finding concrete opportunities for operational improvement.
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On the third day, Baldé visited the agencies in Tivaouane Peulh, Keur Massar, and Rufisque. The visits provided an opportunity to speak with staff, learn about their working conditions and on-the-ground realities, and hear their concerns to identify areas for improvement.
LONASE’s executive leadership highlighted the importance of active engagement between management and branch employees in maintaining high standards across the organisation’s nationwide sales network. These exchanges aim to boost employee morale and improve performance across the commercial network.
As Senegal’s official public lottery operator, LONASE relies heavily on its branch network to deliver services responsibly and support national economic and social development priorities.
