Marketing for operators – Influencer Marketing vs Affiliate Marketing in Africa Webinar
With the advent of technology in the iGaming sector, marketing for operators is continuously evolving. The usage of digital traffic sources like influencers and affiliate marketing agents is replacing traditional marketing strategies, especially in Africa. However, not all companies have fully embraced digitization. In this episode, we will examine the advantages and disadvantages of each of the two strategies, as well as the difficulties and opportunities associated with each with the goal of assisting operators in understanding how effectively they may employ either of these alternatives in promoting their gambling brands in Africa.
Our excellent group of experts is prepared to share their knowledge and experiences:
Jeremiah Maangi, Managing Director, Bizin Africa
Don’t miss out on this chance to learn from industry leaders and acquire vital insight into the opportunities, challenges and strategies for effectively implementing affiliate vs influencer marketing for any gambling operation in Africa.
Register to attend: here
Join our discussion forum on Telegram here to interact with b2b operators in Africa on all matters Gambling in Africa.
Day: Friday, 7th July, 2023
Time: 12 PM EAT/10:00 AM WAT/11AM CET
Next topic: 🐕 Esports future – Exploring the esports potential in Africa.
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Copyright 2023 iGaming AFRIKA. Permission to use quotations from this article is granted subject to appropriate credit being given to www.igamingafrika.com as the source.
Alessandro PizzolottoCEO, Stm Gaming
I have been working in the igaming industry for over ten years now, during which i Co-founded Gamerevolution S.r.l and today i can say that in Italy we are the leading company on online affiliation, with particular focus on poker. Over the years i sharpened my skills as a manager and as an executive which lead me to work on several projects gaming related.
In 2017 i Co-Found STMGaming that quickly became one of the most important platform provider to focus in the African market. We created a team of skilled professionals and created a ready to go package to accommodate all the needs of this ever growing market, from the corporate in need of a sportbetting solution, to a start up in need of a complete solution and services. With the support of our great team we strive to improve our offering, we do this by improving our software every day, and by improving the level of the services we provide.
Jeremiah MaangiFounder & CEO, iGaming Afrika
Jeremiah is a passionate marketing and investment individual with years of experience in marketing & advertising. Intelligent knowledge on customer acquisition and retention strategies in local and global markets. Jeremiah is available for startups management consulting and marketing services in the African region under the Bizin Africa Group umbrella which consists of iGaming Afrika. Jeremiah is also the founding director for Bizin iGaming Consulting and Afriadz Influencer Marketing.
Kenneth MugambiCEO, Afriad Influencer Marketing
Kenneth is a dynamic marketing professional with a profound passion for the ever-evolving world of digital marketing. My unwavering dedication to staying up-to-date with the latest trends, algorithms, and best practices has enabled and still enables me to craft compelling social media campaigns that drive brand awareness, boost engagement, and generate tangible results.