SOFTSWISS Wins Three Times at Malta iGaming Affiliate Awards 2025
9 December 2025, Malta – SOFTSWISS, an international technology provider with over 15 years in the iGaming sector, has triumphed at the Malta iGaming Affiliate Awards 2025, securing three titles: Best Sports Book Supplier of the Year for the SOFTSWISS Sportsbook, Marketing Campaign of the Year for the ‘Hungry for Success’ campaign, and Best Affiliate Software of the Year for Affilka by SOFTSWISS.
Best Sports Book Supplier of the Year
The SOFTSWISS Sportsbook’s award highlights its rapid progress since launching just five years ago. The product is fully platform-agnostic, integrating with any casino setup and supporting rapid rollouts in under 14 days. With more than 2,000 betting markets, a mobile-first design, and a growing set of engagement tools, including the industry’s first Sportsbook Network Jackpot, the solution continues to attract operators seeking stability and rapid scalability.
Best Affiliate Software of the Year for Affilka by SOFTSWISS
Affilka by SOFTSWISS continues to strengthen its position as one of the industry’s most trusted affiliate platforms. Its transparent reporting, flexible commission tools, and intuitive interface make it a reliable choice for operators and affiliates. Recent enhancements, such as the Geo-Distributed Redirect feature, Cohort Analysis Report, and new API updates for marketing campaigns and tracking links, have further improved Affilka’s performance and usability, helping partners manage campaigns more efficiently.
Marketing Campaign of the Year for the ‘Hungry for Success’ campaign
The ‘Hungry for Success’ creative campaign made a strong impression at ICE Barcelona 2025. Centred around a bold shark concept symbolising precision and leadership, it combined striking visuals with an immersive live activation. Renowned Spanish street artist Slim Safont created a shark-themed mural live at the venue, turning the concept into an interactive experience that drew consistent attention throughout the show. The campaign significantly boosted SOFTSWISS’ digital visibility and strengthened the brand’s awareness through high engagement and above-plan performance results.
Read Also: The SOFTSWISS Sportsbook Wins SIGMA South Asia Awards 2025
Valentina Bagniya, Chief Marketing Officer at SOFTSWISS, comments: “These three awards reflect our strategic commitment to creating real value for the industry. For operators, our Sportsbook consistently proves itself as a powerful and flexible solution that integrates seamlessly into any iGaming product. Affilka has established itself as one of the most effective tools for managing affiliate partnerships and driving high-quality traffic. Meanwhile, the ‘Hungry for Success’ campaign serves as another example of how SOFTSWISS stands out in a highly competitive market and strengthens brand engagement.”
Beyond its award-winning products and marketing achievements, SOFTSWISS continues to make significant contributions to the industry’s knowledge. Its newly released 2026 iGaming Trends report provides a data-driven, expert analysis of the forces shaping iGaming next year, offering operators valuable insights for informed strategic decisions.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Casino Platform, the Game Aggregator with over 36,700 casino games, Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.
