EsportsPartnerships

Sony Group Cooperation(Sony) Partners with Esports World Cup

The Esports World Cup Foundation (“EWCF”) has entered into a multi-year partnership agreement with Sony Group Corporation (“Sony”) to work together on projects for the Esports World Cup.

By combining Sony’s top gaming products and entertainment knowledge with Ewe’s goal of bringing the global gaming and esports communities together through popular games, the collaboration aims to expand the reach of gaming and esports to players and fans around the world. The first Esports World Cup is scheduled for this summer in Riyadh, Saudi Arabia.

Under this partnership, Sony Pictures Entertainment will produce a documentary series offering a behind-the-scenes look at the players and games of the Esports World Cup. Sony and Sony Interactive Entertainment will collaborate on finding ways to further assist talented creators and individuals in the area. Furthermore, Sony Music Entertainment will be responsible for creating the official Anthem for the Esports World Cup 2024.

On the Partnership Ralf Reichert, CEO, Esports World Cup Foundation said, “Sony is the perfect partner for the Esports World Cup, Our goal is to establish a global platform for esports and gaming that sets new standards for live esports events. Sony’s experience in creating stunning visuals, engaging music, compelling storytelling, and state-of-the-art technology will be a game-changer for the Esports World Cup. The EWC aims to take esports to the next level, and we are thrilled to count on Sony’s world class expertise in this endeavor.”

Read Also: SiGMA Africa 2024 Awards Winners Announced

The Esports World Cup, organized by EWCF, will be a major event celebrating competitive gaming and esports. In Riyadh this summer, top esports organizations will compete in various popular titles in a unique cross-game structure, with the largest prize pool in esports history. The EWC has announced ten popular games as participants, including Dota 2, Counter-Strike 2, and Fortnite, with more titles to come.

About Sony!

Sony Group Corporation is a creative entertainment company with a solid foundation of technology. Across its six business segments – Game & Network Services; Music; Pictures; Entertainment, Technology & Services; Imaging & Sensing Solutions; and Financial Services – Sony’s purpose is to fill the world with emotion through the power of creativity and technology.

About Esports World Cup!

The Esports World Cup is a global celebration of competitive excellence and esports fandom. For the first time in the history of esports, Esports World Cup features a unique cross-game competition structure that will pit the world’s top elite esports athletes against one another, across multiple game titles for the largest-ever prize pool. Debuting in the summer 2024, gamers, publishers, and fans from around the globe will come together in Riyadh, Saudi Arabia, to crown the world’s esports champions.

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