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1/ST CONTENT Incorporates Top Morocco Racing Into its Growing Global Offering

1/ST CONTENT has announced a new endeavor into the Morocco racing sector, expanding its dominant worldwide footprint outside of the Americas.

1/ST CONTENT is the top source of premium content for North American horse racing.

The Société Royale d’Encouragement du Cheval (SOREC) has granted 1/ST CONTENT the international distribution rights for this Saturday, November 18, at the prestigious Morocco International Meeting (MIM) at the renowned Hippodrome de Casablanca.

Thanks to its growing international portfolio of racetracks and major events, 1/ST CONTENT will continue to expand its influence across a variety of global racing content in 2024.

We’re delighted to announce to our growing group of worldwide partners that we’ve secured the distribution rights for this jewel in the emerging Moroccan horse racing scene. The opening day of the festival features 8 elite international races, comprised of many intercontinental challengers for a more familiar feel, as raiders from Europe, backed by a truly global ownership group, all converge on Casablanca.

Our friends at SOREC have pulled together the best resources to organize this event in accordance with the highest equine-welfare standards, as MIM continues its mission to bolster awareness of Moroccan horse racing on the world stage. The racing data and broadcast media are all set from the usual sources, with a simple integration available via our market-leading EasyGate API.

Simon Fraser, Senior Vice President International 1/ST CONTENT

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This year marks the ninth edition of the Morocco International Meeting. As part of this historic agreement, tote betting on eight elite international races this weekend (which include well-known horses, jockeys, and owners from the UK, France, and Spain) will be available for local pools. The agreement can be extended or modified over time to include additional pools and fixed-odds formats.

We are glad to announce our partnership with 1/ST CONTENT, a collaboration that underscores our commitment to elevating Moroccan horse races on the global stage, which will enhance our ability to attract international participants for our prestigious races.

Spokesperson for Société Royale d’Encouragement du Cheval (SOREC)

As a result, the Hippodrome de Casablanca in Morocco has joined other famous venues like the Hipódromo da Gávea in Rio de Janeiro and the Hipódromo de San Isidro in Buenos Aires. This is the most recent action in 1/ST CONTENT’s evolving plan to expand its global reach by securing an increasing number of landmark tracks and major race meets in emerging markets.

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