iGaming AFRIKA Magazine
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From Scepticism to Scale: The Remarkable Rise of iGaming Affiliate Partnerships in Africa
By Kelvin Njogu (Rezodds) – Super Affiliate Eight years ago, I found myself in one of the most misunderstood, yet…
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Exclusive: Social media in iGaming: It’s Not About Reach, It’s About Relevance
By Eugene Marira, Affiliate Marketing Manager, BetJam For a long time, iGaming operators approached social media the same way they…
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Exclusive: Data-Driven Marketing Strategies Reshaping iGaming in Africa
By Derrick Omwakwe | Chief Executive Officer, Gamestake Hub Africa is not a future growth market; it is a present…
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Exclusive: The Role of Sports Betting in Driving Mobile Wallet Penetration in Developing Economies
By Norman Ondego, COO, Convex Technologies Plc In this Article, let’s zoom in on a crucial aspect of this convergence:…
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The Quiet Revolution: Why Africa’s Next iGaming Winners Will Be Built for Friction, Not Around It
By Kate Wainaina, Head of Growth and Partnerships, EuroVirtuals A few months ago, I sat in a small office in…
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Exclusive: Kevin Muema Discusses Affiliate Marketing Trends, Mobile Growth, and Partner Success in Africa
In a recent chat with iGaming AFRIKA Magazine, Kevin Muema, the Marketing Lead at DBBet, shared some valuable thoughts on…
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Exclusive: John Mutua of AGOK Shares Insights on Regulation, Responsibility and the Future of Kenya’s Gaming Industry
John Mutua, Chief Executive Officer at the Association of Gaming Operators Kenya (AGOK), sees Kenya’s gaming industry as one that…
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Exclusive: Ladibo Abiose Shares Insights on Nigeria’s First Rehabilitation Centre
The launch of Nigeria’s first free gambling rehabilitation centre in 2025 marked a major step in addressing behavioural addiction. However,…
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Exclusive: Brenda Mabaso shares on how regulation acts as moral architecture and influences governance in Africa’s iGaming industry
In a fast-changing world driven by digital advancements, shifting regulations, and a growing emphasis on social responsibility, governance has never…
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Exclusive: Beyond One-Size-Fits-All: Kaan Bulakeri on Rethinking Successful Strategies for Africa’s Gaming Market
As global operators make their way into Africa; it’s becoming clear that finding success isn’t just about taking established models…
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