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OdiBets Partners with Incentive Games to Revolutionize African Gaming

OdiBets, a leading betting operator in Africa, has announced a new partnership with Incentive Games, a B2B games provider specializing in player acquisition and retention. This collaboration will bring a new suite of crash games to OdiBets’ platform, slated for launch in summer 2024.

“We are delighted to partner with OdiBets, a leading force in the African gaming market,” said John Gordon, CEO of Incentive Games. “Their commitment to providing an exceptional player experience aligns perfectly with our vision at Incentive Games. We’re confident that our innovative crash games will provide an entirely new level of entertainment and help solidify their position as a top gaming destination in Africa.”

The partnership will see the integration of Incentive Games’ Velocity crash games system into OdiBets’ offerings, including both free-to-play and pay-to-play crash games.

Read Also: National Lotteries and Gaming Regulatory Board (NLGRB) Visits Jinja: Promotes Responsible Gaming and Introduces National Lottery Benefits

The new suite aims to expand the variety of options available to players, with Incentive Games’ team of developers tailoring the games to ensure smooth integration with OdiBets’ system.

Post-launch, the Incentive Labs team will continuously analyze user behavior and preferences to provide ongoing optimization.

“We are thrilled to join forces with Incentive Games,” said Wilson Gichuki, Head of Product at OdiBets. “Their expertise in gamification will significantly enrich our platform, offering our users more interactive and enjoyable betting experiences. This alliance aligns with Odibets’ goal to deliver cutting-edge gaming solutions and diversify its entertainment options for its customers and the gaming industry.”

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