KingMakers’ betting brand BetKing, has gone live with CasinoEngine, giving Nigerian players access to the industry’s largest casino content library through a single integration. KingMakers BetKing EveryMatrix
By considerably expanding BetKing, EveryMatrix’s iGaming platform hopes to transform it into a top-tier, multi-vertical, digital entertainment experience with access to a constantly expanding catalog of thousands of the best-performing games.
Additionally, BetKing will incorporate JackpotEngine and BonusEngine in order to enhance the gaming experience even more by allowing for flexible and customizable jackpot customization as well as a number of market-beating player reward and bonus management tools. KingMakers BetKing EveryMatrix
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The sky’s the limit in terms of potential for BetKing and we’re very excited to go live and accelerate the brand’s casino growth in the months and years to come. The brand has leading sports betting market share and I’m confident that in a short space of time the same will be said for casino thanks to the power of CasinoEngine and its best-in-class acquisition and retention capabilities.”
Stian Enger, Head of CasinoEngine, EveryMatrix
From signing the deal six months ago to go live has been a very smooth process and it’s been a pleasure working with our partners at EveryMatrix. The Nigerian and wider iGaming African market is an area we believe has huge promise and, together with EveryMatrix’s leading productivity platform and the wide variety of flexible content options and revenue boosting functionality it offers, we believe the opportunities are endless.”
Lauren Holder, Head of Gaming at KingMakers KingMakers BetKing EveryMatrix
