Affiliate Marketing
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Affiliates
How to create your own affiliate program?
Every day, new affiliate programs emerge in the market—some launched by major holdings, others by well-known industry players, and some…
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Interviews
Kai Manyeh on the Power of Data Tracking and Reporting for Affiliates and Operators
Kai Manyeh, Senior Account Manager, at RavenTrack, talks about the importance of data tracking and reporting in maximising the partnership…
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Partnerships
iGaming in Ethiopia: the growth of affiliate marketing
Convex x Alanbase. In the past 2-3 years, interest in iGaming across Africa has grown significantly, with local companies increasingly partnering…
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Interviews
New opportunities in African affiliate marketing: Melbet is actively expanding into MENA and Sub-Saharan Africa markets
Melbet continues to actively expand its presence in Africa. Over the past year, the brand has received several local licenses…
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iGaming AFRIKA Magazine
Affiliates, Brands, and Loyalty: Mangoshi’s Approach to Building Sustainable Relationships
In the fast-paced world of affiliate marketing, maintaining trust and loyalty is key to long-term success. In this exclusive iGaming…
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Interviews
Olubiyi Williams Discusses the Growing Synergy Between Operators and Affiliates in Africa’s Sports Betting Industry
At a recent industry event, Sports Betting West Africa (SBWA)+2024, Olubiyi Williams, Sales Manager at Gamingtec, shared his insights on…
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Articles
Exclusive: The Winning Hand – Navigating the Affiliation Game in Africa’s iGaming Industry
Join us as we delve into the dynamic world of African iGaming with Alessandro, co-founder of STM Gaming. In this…
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Articles
Exclusive: Unlocking Potential – Effective Strategies for Promoting Sports Betting Affiliate Programmes in the African Market
Affiliate marketing has emerged as a powerful tool for promoting various products and services, including sports betting, across diverse markets.…
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Interviews
We Need to Build a Strong Foundation for Affiliates Marketing in Africa: Gali Hartuv
Gali Hartuv, CEO of Warrior Lab, emphasized the need for an enabling environment for affiliate marketing to thrive in Africa.…
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Global
47 New Brands in Q1’24: Affilka by SOFTSWISS Results
Affilka by SOFTSWISS, a leading affiliate management software provider, is approaching a new milestone of 360 brands in Q1’24. The first…
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