SuperSport Extends Broadcasting rights with La liga, EPL and Champions League
Africa’s biggest sports broadcaster, SuperSport announced the extension of broadcasting rights to the trio; La Liga, EPL, and the Champions League.
SuperSport’s dedication to delivering top-notch football experiences is clear through its recent extensions of broadcast rights. Acquiring the rights to renowned competitions such as LALIGA, the Premier League, and UEFA club tournaments cements SuperSport’s status as the premier choice for football enthusiasts. Despite shifts in football broadcasting, SuperSport continues to lead the way, ensuring that fans never miss a moment of the excitement.
Starting with La Liga, SuperSport has renewed its exclusive rights to broadcast matches in English and local languages across various platforms. Viewers can expect comprehensive coverage of both Primera División and Segunda División matches. Additionally, renewing Premier League rights is like adding the cherry on top since the biggest league in the world has a massive viewership in Africa.
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Additionally, SuperSport’s lineup has been enhanced with the renewal of its contract for UEFA club competitions. This agreement guarantees that fans in the region, such as South Africa, will have access to extensive coverage of these prestigious events. SuperSport’s rights across television, mobile, and online platforms demonstrate its dedication to offering diverse viewing choices and reaching viewers through multiple channels.
The Premier League, renowned for its global appeal, and the Randburg-based broadcaster was quick to snap up the rights. While the broadcaster would not confirm the length of the extension, reports indicate that the Premier League’s new rights cycle extends over a longer four-year period. This signals a strategic move towards fostering long-term partnerships and ensuring stability in broadcasting arrangements. SuperSport La liga EPL Champions League
After being renewed, this establishes SuperSport as the leading sports broadcaster in Africa. Moreover, DStv announced a rise in subscription fees as well but Multi-choice South Africa CEO Marc Jury said the entry-level package will also get a big upgrade to its sports offering. DStv Access’s sports offerings would include ESPN, La Liga, SuperSport Variety 4, and SuperSport Blitz.
