PalmPay, a fintech company, and BetKing, a gaming platform, have joined forces in a brand partnership to support the responsible gaming sector in Nigeria. Together, they have unveiled the #PalmPayxBetKing Goals Galore campaign, which will be active from March 13th to April 12th, 2024. The campaign is designed to incentivize sports enthusiasts with special discounts and promotions during the current football season.
During the campaign, users will enjoy a 10 per cent discount on BetKing deposits made through the PalmPay app. Additionally,players will also be rewarded with one million Naira in cash prizes all through the four weeks campaign in competitions hosted on both brands’ social media pages.
Commenting on the partnership, manager director of PalmPay Nigeria, Chika Nwosu, noted that: “This collaboration embodies our commitment to providing value to Nigerian consumers and reinforces PalmPay’s dedication to enriching the lifestyle of our customers by providing them with a reliable payment platform that helps them save as they spend. We are excited to reward our users and urge everyone to take advantage of this fantastic opportunity.”
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Managing director of BetKing Nigeria, Gossy Ukanwoke, said: “We are excited to venture into this collaborative initiative with PalmPay. This partnership signifies a strategic alignment of our brands, leveraging our strengths to craft a distinctive and engaging experience for our diverse users. We firmly believe that this co-marketing campaign will not only elevate customer satisfaction but also establish new industry benchmarks. BetKing has consistently championed responsible gaming through diverse campaigns, placing a significant emphasis on the mental well-being of our consumers. Moreover, we are proud of our ongoing commitment to community outreach and giving back.”
About PalmPay!
PalmPay is a financial service provided by PalmPay Limited, licensed and regulated by the Central Bank of Nigeria (CBN). Deposits are insured by the Nigerian Deposit Insurance Corporation (NDIC). We empower individuals and businesses with payments solutions, high-yield investment opportunities, and easy-to-use tools for financial management. We are a global company with a presence in Nigeria, Ghana, Tanzania, and the United Kingdom.
About BetKing!
BetKing is a sports betting company in Lagos, offering online services nationwide and agency services in Nigeria. Among the offerings of the company’s services are sports betting, not restricted to football, hockey, cricket, tennis, basketball and customized state-of-the-art virtual games.
