GOL Games has entered the African market through a new partnership with Premier Bet & Partners, with the collaboration already live on the continent. The Italy-based supplier said the agreement marks its official entry into Africa, which it described as one of the fastest-growing regions in the online gaming industry.
Premier Bet & Partners has a presence across multiple African countries, including Angola, Cameroon, Malawi, Mozambique, Nigeria, Senegal, Tanzania, and Zimbabwe, and offers sports betting, casino games, poker, and lottery products. Through the partnership, GOL Games’ casino portfolio has been integrated into the operator’s offering, extending the supplier’s reach to a broader player base across the region.
The companies said the agreement reflects a shared ambition to expand and enhance the gaming experience available to players across the continent by combining GOL Games’ casino content with Premier Bet & Partners’ regional footprint.
Tommaso Ferranti, CEO of GOL Games, said in a press release: “We are very pleased to start this collaboration with Premier Bet & Partners and bring our games to players across several African markets. Africa is an exciting and fast-growing region for the industry, and we look forward to working together on new opportunities in the future.”
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Strengthening casino content offering
Karen Hope, COO of Premier Bet & Partners, said: “At Premier Bet & Partners, we are constantly focused on improving the entertainment experience for our players. GOL Games impressed us with the quality of their casino portfolio and their collaborative approach, and we are delighted to welcome their content to our offering.”
Renata Lopes, head of product at Premier Bet & Partners, added that the company was always looking for content that could bring something fresh and engaging to its casino offering and that GOL Games had a strong portfolio with great attention to player experience, making the partnership a valuable addition for its audience.
The partnership strengthens GOL Games’ international footprint while broadening Premier Bet & Partners’ casino offering with additional content from the Italian supplier.
