GlobalNewsPress Release

SOFTSWISS Prediction Markets Surpasses 50 Signed Projects Within 3 Months After Launch

Malta, 29 June 2026 – SOFTSWISS, a global iGaming software provider, has surpassed 50 projects within its SOFTSWISS Prediction Markets pipeline since its launch in April 2026. Two of the live projects operate outside the SOFTSWISS Sportsbook ecosystem.

SOFTSWISS Prediction Markets is a B2B fixed-odds Prediction Markets platform built for regulated iGaming. It lets operators offer wagering on the outcomes of real-world events – in politics, economics, technology, sport, and culture – under their own brand, within their existing licence, without a dedicated trading team. The product runs on a fixed-odds model, giving operators control over margin, risk, and player data. For existing Sportsbook partners, the integration takes two to three days. New operators can go live in approximately three weeks.

Alexander Kamenetskyi, Head of Operations at SOFTSWISS Sportsbook, comments: “The market response reflects what we were seeing in operator conversations before launch – clear demand for a new product category that works within regulated iGaming. 

Many operators are moving beyond the question of whether Prediction Markets work toward how much GGR they’re leaving on the table. Fixed Odds Prediction Markets reach audiences that are harder to convert through traditional sportsbook or casino products. That makes the product a clear acquisition tool, not just an additional betting vertical. For operators facing rising acquisition costs, the reactivation case is just as important: these markets create fresh reasons for existing players to return, engage, and keep interacting with the brand. Operators who move early will build a head start that’s hard to close later.”

On 25 June, SOFTSWISS hosted a LinkedIn Live panel titled ‘Prediction Markets for iGaming: Risks and Opportunities’. The session brought together speakers from NEXT.io and the SOFTSWISS Sportsbook to address the most common questions and concerns operators have when evaluating the category – covering the P2P versus fixed-odds model choice, regulatory positioning across key markets, and how Prediction Markets sit alongside existing sportsbook and casino products. 

Read Also: SOFTSWISS Game Aggregator Unifies Portfolio Management with Games List

To support operators doing their own research, SOFTSWISS published a dedicated report, ‘Prediction Markets: From Trading to Betting’, in May 2026. The report maps the development of prediction markets from their earliest forms to the current platforms processing billions in monthly volume. It covers the regulatory status of the category across North America, Latin America, Europe, Asia, Africa, and Oceania, and draws on data from Dune, Keyrock, TRM Labs, and Blask. 

Operators interested in discussing the commercial case for Fixed Odds Prediction Markets in regulated markets can meet the SOFTSWISS team at iGB L!VE 2026 on 1–2 July. SOFTSWISS will host a dedicated Networking Lounge in Gallery Room SG12, available for scheduled meetings with commercial, product, and partnership teams throughout both days of the event.

About SOFTSWISS

SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Casino Platform, the Game Aggregator with over 40,000 casino games,  the Sportsbook Platform, and the Prediction Markets Platform. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 experts.

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